Manipulative Marketing: Satan’s Handsome Offspring
“How quick come the reasons for approving what we like.” ― Jane Austen, Persuasion
There are very few things in life we desire more than what we see in others. It can be in the form of our vanity or an external want of what we do not have. The digital world does a very good job on showing us the worst and best versions of ourselves simultaneously. The lipstick, the jewels, the clothes are all mirages that dress us in a desert of our own device propagated by a force that does not comply with our individuality.
But how quick and how fast do we fall for the pretty and the bold.
“The wolf is carnivore incarnate and he's as cunning as he is ferocious; once he's had a taste of flesh then nothing else will do.” ― Angela Carter
As a society, especially women, we’re all inside the wolf’s mouth…Grinding between its teeth, being chewed by its ads and swallowed by the social media influence. The like and buy culture has been ingrained in our being in a much deeper way than we can convey. We spend our days refreshing pages and being bombarded by unbecoming branding pushes, subtly sometimes, but often... From birth to Instagram, we’re exposed to a superficial version of ourselves. Seduced by the art of a post, the glance of a red shoe, the…
Persuaded by the nearly amoral and the vaguely hedonistic caressing our coded desires, we go into this cycle of want-need that only some of us survive. One click at a time. One thought a time. One gentle wolf at a time. But if we come out the other side, virtually unscathed, perhaps just a little bruised by it, then we may just be able to get the right shoe, the right bag and the right boy, (even if he’s a wolf)...
Moral: Children, especially attractive, well bred young ladies, should never talk to strangers, for if they should do so, they may well provide dinner for a wolf. I say "wolf," but there are various kinds of wolves. There are also those who are charming, quiet, polite, unassuming, complacent, and sweet, who pursue young women at home and in the streets. And unfortunately, it is these gentle wolves who are the most dangerous ones of all. ― Charles Perrault
Art by Gustave Doré, "Little Red Riding Hood"